Burger King to launch vegan nuggets in Britain, as part of pledges to make its menu 50% meat
Wednesday, January 5, 2022
Burger King UK will launch vegan nuggets across the country, with the chain, which launched a phyto-vegetable Rebel Whopper Burger two years ago that proved inconvenient to vegans because it was cooked on the same grill as meat, further developing its meat-oriented menu to capitalise on the burgeoning popularity of herbal diets.
The chain, which two years ago launched a vegetarian Rebel Whopper burger which proved to be unsuited to vegans because it was cooked on a barbecue similar to meat, has become the first major fast food operator in Britain to offer a free-from-the-meat variety of nuggets.
The fast-food chain revealed that its ranges include soya and vegetable proteins, and that its tastes are identical to those of meat alternatives.
Burger King, which launched a vegan version of its "No-Meat" burger last year, aims to phase out over half the menu from meat by 2030 to help cut greenhouse gas emissions by 41%.
"Adapting to customer preferences is a key focus at Burger King," - chief executive
Burger king "Adapting to customer preferences is a key focus at Burger King," Burger King's UK boss Alasdair Murdoch said.
Murdoch said the move was a reaction to the rising demand for meat-free alternatives and products without animal protein in Britain.